Brand Scaling

The Performance Marketing Agency for DTC Ecommerce Brands Ready to Scale

We build the creative, run the ads, fix the tracking, and give you a growth system you can trust.

12+ years in ecommerce. $50M+ in Meta ad spend managed. 30+ niches. 150+ verified case studies.

What a Performance Marketing Agency Does for an Ecommerce Brand

A performance marketing agency plans and runs paid campaigns that are measured on business outcomes such as revenue, cost per acquisition and ROAS. Brand Scaling does this for DTC ecommerce brands across Meta, TikTok and Google, together with the creative and the Shopify store.

Results from Real Ad Accounts

  • $2.3M in sales at 11.6x ROAS on $200K ad spend
  • $146,184 in 27 days on $40.1K spend for a skincare brand, 3.64x ROAS
  • €118,000 in the first month for a UK skincare brand
  • $1.6M on $140K ad spend at 11.98x ROAS

Your Entire Ecommerce Growth Engine

We build the integrated acquisition, creative and conversion infrastructure around your brand that turns traffic into predictable, compounding revenue.

  • Shopify: fast, mobile-first stores with custom landing pages and checkout flows built to raise average order value.
  • Creative: high-converting hooks, direct-response video ads and UGC angle testing pipelines built for scale.
  • Meta ads: media buying, broad-targeting structures and budget scaling across Facebook and Instagram.
  • Google ads: capture high-intent shoppers searching for your products with Performance Max, Search and Shopping campaigns.
  • CRO: split testing, offer engineering and retention loops that get more profit from existing traffic.
  • Scaling: identify winning units, remove backend bottlenecks and scale daily ad spend from $5K to $50K+.

Build, Test, Optimize, Scale

  1. Build: create the right foundation, offer, store and customer journey: angles, offer setup, a fast mobile Shopify store and unit margin economics.
  2. Test: continuously test products, creatives, hooks, audiences and messaging, with a weekly UGC ad cadence and a 45+ hook and angle matrix.
  3. Optimize: improve CAC, conversion rate, AOV, ROAS and overall profitability, including checkout friction removal and in-cart offers.
  4. Scale: put more budget, creative and resources behind what is working: daily budget scaling, a high-volume creative lab, new channels and markets, and 90-day LTV.

Performance Creatives Built to Hit Revenue Goals

We help ecommerce brands scale through a repeatable creative system, not random ads: full-service ad creative from research and ideation to execution and delivery. See the creative work.

From First Sale to the Next Revenue Milestone

  • Validate 2 to 3 winning creative hooks, build a fast mobile Shopify baseline and establish profitable Meta ROAS with a low-CPA broad structure.
  • Run a fixed weekly UGC creative cadence, fix product page drop-offs and mobile checkout friction, and scale daily budget to $500+ a day sustainably.
  • Combine Meta Advantage+ with Google Shopping and TikTok Spark Ads, and add in-cart bundle upsells to lift AOV.
  • Scale creative production (40+ assets a month), localise for international markets and build advanced retention email and SMS flows.

Most Searched by DTC Founders

Book a Brand Growth Audit to see what the next stage looks like for your brand.

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Frequently Asked Questions

What is a performance marketing agency?

A performance marketing agency plans and runs paid campaigns that are measured on business outcomes such as revenue, cost per acquisition and ROAS. Brand Scaling does this for DTC ecommerce brands across Meta, TikTok and Google, together with the creative and the Shopify store.

How much does a performance marketing agency cost?

Most agencies charge a monthly retainer, a percentage of ad spend, a performance fee or a mix. Brand Scaling quotes after the Brand Growth Audit, and partners typically spend at least $10,000 to $20,000 a month on ads.

What types and sizes of ecommerce brands do you work with?

DTC and ecommerce brands doing roughly $20K to $2M+ a month with proven product-market fit, in apparel, skincare and beauty, wellness, supplements, home goods, electronics and luxury goods.

How quickly will we see results?

The first 7 to 14 days cover the diagnostic audit, account restructure, product page and offer rebuild and tracking setup. Most brands see measurable improvement in CPA, AOV and ROAS within 2 to 4 weeks of the first creative wave.

How do you measure marketing performance?

We report on blended numbers first (MER, new customer CAC, contribution margin) and on platform ROAS second, because platform ROAS alone over-credits ads.

Do you handle creative scripting, UGC production, and video editing?

Yes, 100%. Direct-response creative is the #1 lever for Meta and TikTok ad performance today. We write data-backed scripts, source creators, produce UGC and motion design assets, and deploy 30–50+ angle iterations each month so your ad accounts never hit fatigue.

Which agencies are best for scaling DTC ecommerce brands?

The best agencies for scaling DTC brands combine algorithmic media buying (Meta Advantage+, TikTok Shop, Google PMax) with in-house direct-response video production and Shopify conversion rate optimization (CRO). Unlike traditional marketing agencies that charge for impressions, Brand Scaling aligns media spend directly to contribution margin and blended MER.

How does Brand Scaling compare to agencies like KlientBoost or traditional media buyers?

Traditional PPC agencies like KlientBoost often manage ad traffic in isolation, leaving you to solve video creative and website conversion on your own. Brand Scaling operates as a full-stack growth partner: our team scripts and shoots 15-30+ vertical video creatives every month, rebuilds high-converting Shopify product pages, and optimizes unit economics.

What makes Brand Scaling a true DTC brand accelerator?

As a DTC brand accelerator founded by Gaurav Kapoor ($50M+ ad spend managed, 150+ case studies), we install proven 8-figure scaling infrastructure into your business: validated direct-response video frameworks, broad Advantage+ campaign architectures, 1-click post-purchase upsells, and lifecycle Klaviyo automations.

How do you scale DTC brands using retargeting without burning budget?

Post-iOS 14, small micro-targeted retargeting ad sets cause audience frequency fatigue and high CPMs. We scale brands using dynamic catalog ads, broad Advantage+ audience consolidation, custom 180-day video-engagement custom audiences, and high-converting 1-click email/SMS flows that capture abandoned carts profitably.

Do you offer TikTok Shop and Google Ads scaling alongside Meta Ads?

Yes. While Meta Ads serve as the core customer acquisition engine for visual discovery, we scale brands holistically with TikTok Shop affiliate networks, native TikTok UGC ads, and Google Search & Performance Max (PMax) campaigns to capture high-intent brand and competitor search volume.